One of Thailand’s largest Muay Thai promotions is officially launching a new development phase: starting January 18, 2026, THAI FIGHT begins collaboration with national television channel PPTV HD 36. The partnership aims to restore the brand’s status as the main television platform for Thai boxing in the country and expand the audience both within Thailand and internationally.
New Television Platform
The first episode of the renewed project will air this Sunday during prime time (6:20–8:20 PM local time). PPTV HD 36 positions the agreement as a strategic move and sets the ambitious goal of making THAI FIGHT the number one program among sports broadcasts in Thailand.
Regular presence on a national channel in HD quality should provide the promotion with a stable audience and increase recognition among both traditional Muay Thai fans and the general public.
Formats and Schedule
The broadcast grid includes several transmission formats:
THAI FIGHT LEAGUE will air on Sundays at 6:20 PM and will be the main weekly program featuring fights in all key weight categories from 61 to 71 kg. This allows bringing together both leading Thai fighters and strong foreign athletes on one platform.
THAI FIGHT WARRIOR is scheduled for Saturdays and will offer viewers an additional dose of bouts as part of the weekly cycle.
THAI FIGHT Signature — a series of major touring events with an enhanced roster of participants that will become separate events with special status and will likely attract international attention.
Focus on Spectacle and Stars
The organizers emphasize spectacle and traditional Muay Thai style. Promotional materials already feature legendary names and top fighters, and PPTV promises aggressive promotion to turn the show into must-see viewing for combat sports fans.
The format anticipates hard-hitting fights, emphasis on traditional Thai boxing technique, and a series of spectacular knockouts that should cement THAI FIGHT’s reputation as one of the most exciting Muay Thai shows in the world.
Significance for the Industry
The partnership between THAI FIGHT and PPTV is viewed as an important step amid growing competition between Muay Thai promotions and international combat sports leagues. For Thai and foreign fighters, this opens new prospects: regular broadcasts on a national channel increase athlete recognition and provide a chance to reach the international level through participation in a high-profile league.
For the industry as a whole, THAI FIGHT’s return to television means strengthening the position of traditional Muay Thai against the backdrop of the global expansion of mixed martial arts and kickboxing.
What Awaits Fans
Starting January 18, viewers in Thailand will be able to watch THAI FIGHT bouts for free on PPTV HD 36. International audiences can expect expanded online broadcasts and partnerships with international platforms, though details have not yet been disclosed.
According to the organizers’ statements, fans can expect regular episodes with strong lineups, traditional Muay Thai atmosphere, and high production quality that should meet the standards of modern sports television.
